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Market Segmentation and Survey Tool

This project is designed to facilitate market segmentation through customer surveys. It allows companies to gather insights from customers by collecting data on various demographics, preferences, and behaviors. The tool helps in classifying customers into distinct segments for targeted marketing strategies.

Features

  • User-friendly survey interface
  • Data collection and storage
  • Market segmentation based on survey responses
  • Dashboard for visualizing data and insights
  • Email functionality for sending personalized messages

Tech Stack

  • Frontend: HTML, CSS
  • Backend: Flask
  • Libraries: Pandas, NumPy, Scikit-learn

Installation

  1. Clone the repository.
  2. Install the required dependencies.
  3. Run the Flask application.

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